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The Content Marketing Audit

A full audit of everything you are doing online to grow your business. Pinterest, Threads, Instagram, your website, your blog, your podcast, your newsletter, your affiliate sites, your Google Analytics.

Nerd Note: The full diagnostic. You know something's off but you can't put your finger on what. I pull every number across every channel and tell you what's working, what's leaking, and what to fix first.
$497 USD · Delivered in 3-5 business days
Price goes to $697 on September 1.

The Audit

You are showing up across half a dozen places. A few social platforms, a website, maybe a blog, maybe a podcast, a newsletter going out on some kind of schedule, an affiliate setup, a Google Analytics tab you check when you have the energy. Some of it is working. Some of it probably is not. And you cannot tell which is which, because you have never looked at all of it together in one place.

You have read the articles. You have watched the tutorials. You have changed things because someone in a Facebook group said it worked for them. You still do not have a clear answer on which channels are actually growing the business, which are quietly leaking effort, and where the next 10 hours of your time should go.

By the end of this, you stop guessing. I read 15 years' worth of analytics for a living, and I read yours the same way. You get a clear ranking of what's pulling its weight, what's costing you, and the exact order to fix things in. No more changing things based on someone else's hunch. Every decision you make from here has data behind it.

A full read of your content ecosystem.

You tell me what's live. I read it all as one connected ecosystem so I can see how each channel is feeding (or failing to feed) the next. Pick any combination:

✓ Social channels you point me at (Pinterest, Threads, Instagram, and the rest)
✓ Website review for structure, navigation, and on-page content
✓ Blog audit for SEO health, topic mix, and traffic performance
✓ Podcast review for discoverability, listener funnel, and episode topics
✓ Newsletter review for deliverability signals, content patterns, and open or click trends
✓ Affiliate site review for traffic sources, top earners, and content gaps
✓ 90 days of analytics pulled from Google Analytics and each platform you use
✓ Content performance broken down by format, topic, and conversion intent
✓ Ecosystem analysis showing how each channel feeds (or fails to feed) the others
✓ Conversion path review of what happens after someone clicks through
✓ Written audit report delivered as a PDF
✓ Action list ranked by impact, with the top three flagged first
✓ 30-minute Loom video walking you through the report
✓ Two weeks of email follow-up after delivery
✓ Delivered in 3 to 5 business days from intake
Pricing on this audit is going up
$497
Through June 30
$697
From September 1

The audit itself is the same. The price is moving to reflect the hours of analysis that go into each one. If you have been considering it, book before September 1 and pay $497.

$497 USD
Through June 30 · Delivered in 3-5 business days
Get My Audit
→
What happens after you buy Instant confirmation email with the intake form (10 minutes to fill out). Your full audit lands within 3 to 5 business days, including the written report and a 30-minute Loom walkthrough.

Monthly management client? Add this to your active package at 50% off.
Do not buy separately; contact me and I will add it to your contract.

Is This Right for You?

The Content Marketing Audit is a good fit if you…

✓

Have several content channels running, social, a site, a blog, a podcast, a newsletter, or any combination, and want to know which are pulling their weight

✓

Want to know exactly what is working and what is not before investing more time or money into any of it

✓

Are tired of guessing and want a data-backed picture of how your whole content system is performing

✓

Are considering hiring someone and want clarity on what needs to happen first

✓

Want a ranked roadmap so you can fix the highest-impact issues first instead of spreading effort thin

✓

Prefer a one-time investment over an ongoing retainer

Probably Not for You If…

You have not built out any content channels yet, you want the Account Set Up instead

You already know what the issues are and just want them fixed, the Clean Up & Optimization is a better fit

You want ongoing monthly management rather than a snapshot review

How It Works

From purchase to delivery in days, not months.

Dana Skalin, content marketing strategist
1

Purchase and Intake

Complete your purchase, then fill out a short intake form about your business, your goals, and the accounts you want audited. This takes about 10 minutes.

2

I Dig Into the Data

I review every channel you listed on the intake, social accounts, website, blog, podcast, newsletter, affiliate sites, Google Analytics, plus 90 days of performance data. I look for patterns, gaps, and conversion leaks most business owners miss when they only look at one channel at a time.

3

Report and Walkthrough

You receive a written PDF audit report and a Loom video walking you through it. The report includes an action list ranked by impact, with the top three items flagged so you know exactly what to tackle first.

4

Email Follow-Up

You have two weeks of email access to ask questions about the report, clarify any recommendations, and get guidance on implementation.

Book your audit.

Complete your purchase and the intake form lands in your inbox within minutes. The audit is $497, delivered in 3 to 5 business days from the moment intake is submitted.

$497 USD
Through June 30
Get My Audit

Want to talk it through first? Book a free discovery call.

Questions

The answers before you buy.

Why is the price going up? +

The scope of this audit has grown. It now covers every content channel you have running online instead of just one or two platforms, and each audit takes 8 to 12 hours of analyst time to deliver. The new pricing reflects that. Book before September 1 to lock in $497. From September 1, it is $697.

How long does the audit take? +

You receive your full audit report and Loom walkthrough within 3 to 5 business days of completing your intake form.

Which channels do you actually audit? +

Whatever you are using to grow your business online. That includes Pinterest, Threads, Instagram and other social platforms, your website, your blog, your podcast, your newsletter, your affiliate sites, and your Google Analytics. You list what you want included on the intake form. The price is the same whether you have three channels or eight.

What if I only have one or two channels right now? +

Then I audit what you have. The depth goes up when the surface area is smaller, which means you walk away with a tighter, more specific set of recommendations on the channels you are actually running.

What if I do not have 90 days of data yet? +

I will audit what you have. If most of your channels are under 30 days old, the Account Set Up service is usually a better fit. Reach out first and we will figure out the right match.

Do you implement the fixes? +

No, the audit itself is the deliverable. If you want implementation, the Clean Up & Optimization service is the next step, or you can move into monthly management.